Xerox has named The Myths About Being Special as one of its top three blog posts of 2012. Contributed by Joe Schember, Mohawk’s Product Manager, Digital, the article helps to dispel some common myths about Specialty Digital Substrates and shows printers how expanding into this area is easy to do, can mean advantages for customers, and creates growth opportunities.

Mohawk’s Specialty Digital portfolio includes synthetic, pressure sensitive labels and clings, magnet, embedded, and photo substrates designed for digital presses.