So says the masthead of today’s Wall Street Journal. Katherine Rosman, a reporter for the Journal, has an article published in today’s edition titled P.S. Fancy Stationery Returns: Why Social-Media Fans Send a Lot of Letters; Small-Batch Card Makers Log On, Cash In. The article focuses on the shift back to paper that is being made by those who spend too much time in front of the computer, and the resurgence taking place in stationery and letterpress printing. Mohawk’s Laura Shore is quoted in the article, citing the stationery market as an area where paper still mattered, and the primary reason for Mohawk’s launch of its Felt & Wire blog and Felt & Wire Shop.
If you haven’t picked up your copy yet you can read the online article here.